Summary by TwinMind · 51m 13s
Summary by TwinMind · 51m 13s
Cabbage Patch Kids: Must-Have Toy of the Century | STUFF YOU SHOULD KNOW
Cabbage Patch Kids: Must-Have Toy of the Century | STUFF YOU SHOULD KNOW
Stuff You Should Know
Stuff You Should Know
Podcast Introduction and Previous Coverage
- Third time discussing Cabbage Patch Kids on "Stuff You Should Know"
- Previous mentions: Christmas gifts episode, must-have toys episode
- Chuck's sister owns one of first 75 Little People dolls, hand-signed by Xavier Roberts
- Josh has two Cabbage Patch Kids, not worth much money currently
- Original Xavier Roberts craft fair dolls worth $1,000-$2,000, eBay listings around $150
Cabbage Patch Kids Description and 1983 Craze
- Huge Christmas phenomenon December 1983
- Described as "open arm denied seemingly dull-witted with mop-haired faces only mothers could love" (Semantics Journal, 1986)
- Rumor: Ronald Reagan commissioned design to prepare Americans for nuclear war mutant offspring
- Official magical origin story: Xavier Roberts followed bunny bee through waterfall, discovered Cabbage Patch where bunny bees sprinkled dust creating babies
- Otis Lee first Cabbage Patch Kid asked Xavier to help find homes in human world
- Founded Babyland General Hospital in Cleveland, Georgia for adoptions
Xavier Roberts and Little People Origins (1977-1982)
- Xavier Roberts studied art at Truitt McConnell College, Cleveland, Georgia
- Discovered German 19th century needle molding technique
- Started making "Little People" dolls in 1977
- Sold at craft fairs, gift shops like Unicoi State Park
- $40 price point (equivalent to ~$100 today)
- Won first place at Osceola art show, Kissimmee, Florida with doll named "Dexter"
- Founded Original Appalachian Artworks
- Opened Babyland General in converted medical center
- Staff dressed as nurses/doctors, helped babies be "born" from cabbages
- Featured on TV show "Real People," made Newsweek, Wall Street Journal by 1980
- Underground cult market developing, selling above retail price
Coleco Partnership and Mass Production (1982-1985)
- Xavier Roberts partnered with Coleco in 1982
- Initially kept "Little People" name
- Switched from hand-sewn heads to vinyl heads for mass production
- Kept cloth bodies, sized down to 16 inches
- Created variety: different ethnicities, skin colors, freckles, dimples, eye/hair colors
- Each doll unique with own name, birth date, adoption certificate
- Changed name to "Cabbage Patch Kids" - better marketing potential
- $30 adoption fee ($78 in today's money)
- Coleco leveraged media contacts for massive press coverage
Christmas 1983 Phenomenon
- Newsweek cover December 12, 1983: girl with Cabbage Patch Kid
- Sold 3+ million by end of 1983
- Supply shortage created unprecedented toy frenzy
- Parents driving across state lines, flying to London to buy dolls
- Physical altercations in stores
- Zaire department store, Wilkes-Barre, Pennsylvania: manager with baseball bat throwing dolls into crowd
- Stores moved distribution to loading docks to avoid fights
- Secondary market boom, black market markup
- Milwaukee DJ prank: claimed B-26 bomber would drop 2,000 dolls over baseball stadium, dozens showed up in -7°F wind chill with credit cards
Continued Success and Cultural Impact
- 1984: Another Christmas must-have toy
- $2 billion in sales during 1984
- Rare toy to span two Christmas seasons successfully
- Christopher Xavier rode NASA space shuttle mission 1985
- Became U.S. Olympic team mascot 1992, went to Barcelona
- Featured on postage stamp
- Over 32 years: 130 million dolls sold (would be 10th most populous country)
- One born every 6.8 seconds
Coleco Decline and License Changes
- Coleco focused on video games, eventually went bankrupt 1980s
- License sold to various companies: Mattel, Hasbro, Toys R Us, currently Play Along Inc
- Attempts to recapture success: talking dolls, swimming dolls
- Mattel's "Snack Time Kids" recalled - ate children's fingers/hair
- Quality declined mid-1990s: shrunk to 14 inches, full vinyl bodies
- 2003: Toys R Us 20th anniversary brought back 18-20 inch dolls with cloth bodies
- Current versions recreate original 1983 style for nostalgia market
True Origin Story: Martha Nelson Thomas
- Xavier Roberts "ripped off" folk artist Martha Nelson Thomas
- Martha created "Little Doll Babies" using same German needle molding technique
- 1975 black and white photo shows Martha surrounded by dolls identical to Cabbage Patch Kids
- Initial agreement: Xavier would sell Martha's dolls in gift shops
- Disagreement over $40 price point, Martha thought too expensive
- Xavier wrote letter threatening to make similar dolls if couldn't sell hers
- Martha's friend spotted her dolls at Atlanta airport, realized Xavier was copying design
- 7-year lawsuit filed by Martha
- Martha didn't copyright dolls (wouldn't sign children), Xavier stamped signature on each doll's butt
- 1985 settlement: undisclosed sum, enough to put Martha's kids through college
- Xavier acknowledged taking her idea as part of settlement
- Xavier complained about knockoffs while settling plagiarism case
Garbage Pail Kids Parody (1985-1988)
- Tops Trading Cards created Garbage Pail Kids parody 1985
- 15 series released 1985-1988
- Names like Atom Bomb, Boney Tony, Squash Josh
- Art Spiegelman (creator of "Maus") helped conceptualize
- Xavier Roberts sued, forced design changes but parody continued
- Bad TV show (aired only in Europe), legendarily bad movie
- Demonstrated Cabbage Patch Kids' cultural impact - sustained cottage parody industry
Current Status and Listener Mail
- Still produced by Play Along Inc
- Nostalgia market: adults buying for their children
- Beaver video recommendation: "Beef the Beaver" makes dams in house using household items
- Shout-out to Budge family
