Summary by TwinMind · 19m 38s
Summary by TwinMind · 19m 38s
What Happened to Korea's Biggest Shipping Line?
What Happened to Korea's Biggest Shipping Line?
Asianometry
Asianometry
Company Origins and Early Growth (1945-1977)
- Hanjin Group founded 1945 by Cho Chung-hun with few trucks
- Initial contracts from US Army trucking military supplies
- Transportation focus from beginning, expanded with American contracts post-Korean War
- Received generous state bank loans under President Park Chung-hee's economic growth plan
- Vietnam War (1960s) provided logistics opportunities
- Cho witnessed containerization future in Vietnam 1966 through Sealand service
- Hanjin Shipping founded 1977 alongside Korean Air (acquired 1969)
- Positioned as business group's crown jewel
Container Shipping Industry Context
- Maritime shipping carries 80% of world trade by volume
- Three categories: container, bulk, tanker
- Container shipping most competitive due to valuable goods
- South Korea had only 3 container vessels in 1972
- 90% of Korean container trade carried by foreign liners
- 1976: Korean government began subsidizing container carriers (<$1M USD annually)
- Korea Maritime and Port Administration established for industry development
Early Expansion and First Crisis (1977-1986)
- 1978: First Middle East service launched
- 1979: Partnership with Sealand for Pacific service
- 1979 oil crisis hit shipping industry hard
- Korean government consolidated shipping lines from 70 to 20
- Hanjin didn't receive public bailout but Korean Air provided temporary support 1986
- Company recovered and turned profitable thereafter
Supply and Demand Dynamics in Shipping
- Demand tied to macroeconomic factors, seasonality, random shocks
- Supply adjustment options limited and risky:
- Acquire competitors (integration challenges)
- Commission new ships (2-3 year build time, timing critical)
- Charter ships (weeks to 20 years contracts)
- Wrong capacity decisions can be disastrous
Korean Export Boom Era (1987-1997)
- 1987-1997: South Korean international trade tripled
- Korean shippers positioned as low-cost alternative to Western lines
- Government managed industry like "bonsai tree" - controlled routes
- Korea Marine Transport and Hanjin got lucrative Korea-US West Coast lanes
- Hyundai restricted to Japan/Taiwan routes
- 1986-1990: Hanjin capacity doubled from 24,856 TEU to 53,140 TEU
- 1988: Acquired Korea Shipping Corporation, became 13th largest globally
- 1997: Acquired DSR-Senator (Germany's second largest), became 4th largest worldwide
- Only Sealand, Maersk, Evergreen were larger
Asian Financial Crisis Impact (1997-2002)
- Korean export boom ended with Asian financial crisis
- Korea required IMF bailout with neoliberal policy strings
- Key changes affecting shipping:
- Forced liberalization, market opened to foreign players
- Debt-to-equity ratios mandated below 200%
- Hanjin forced to sell 29 ships, charter them back
- Sale-leaseback improved debt ratios but increased operating costs
- Combination of higher costs + foreign competition led to long-term decline
Leadership Transition and Family Split (2002)
- Founder Cho Chung-hun died 2002 age 82
- Media praised as great industrialist despite tax evasion investigations from 1970s
- Five children split empire:
- Eldest Cho Yang-ho: Hanjin Group chairman, Korean Air
- Son Cho Su-ho: Hanjin Shipping
- Others: shipbuilding, securities, insurance divisions
- Shipping could no longer rely on sibling company support
- Note: Cho Yang-ho's daughter involved in 2014 "nut rage" incident
Global Financial Crisis and Fatal Expansion (2007-2008)
- 2007-2008: New recovery opportunity seen
- Decided to invest in mega ships following Maersk's lead
- November 2008: Committed to nearly 0.25M TEU worth of ships (40% fleet increase)
- Ordered at exact wrong time - 2 months after Lehman Brothers bankruptcy
- Global financial crisis sparked shipping overcapacity crisis
- US-Asia trade declined 10%
- Major losses: Maersk $2B, CMA-CGM $889M
Debt Crisis and Asset Stripping (2012-2016)
- 2012: 195 billion KRW ($165M USD) debt
- 2014: 440 billion KRW ($375M USD) debt
- Stripped profitable assets to pay debt:
- Sold domestic/overseas terminals
- Sold LNG tanker divisions
- Sold bulk shipping division
- Only volatile container shipping remained
- Korea Development Bank (KDB) largest creditor
Final Collapse (2016)
- KDB demanded 700 billion KRW ($615M USD)
- Hanjin could only provide 500 billion KRW ($440M USD)
- Government bailout denied despite other countries' support:
- Denmark: $6B to Maersk (2011)
- Germany: $1.8B to Hapag-Lloyd
- France: $660M to CMA-CGM
- China: $9.5B to COSCO and China Shipping
- KDB chose Hyundai Merchant Marine over Hanjin
- Hyundai met restructuring demands, Hanjin could not
Collapse Impact and Aftermath
- August 2016 insolvency roiled markets, caused global shipping chaos
- 159 companies unable to retrieve cargo
- $4B worth of goods stranded at sea
- Hanjin shipped 40% of Samsung electronics, 20% of LG products
- Walmart had 3,000 containers stranded
- Tens of thousands of shipyard jobs lost (Korea and Philippines)
- Subic Bay Shipyard affected
- Final liquidation: 1.3 trillion KRW ($1B USD) in charter fees owed
- Last ship sold March 2017 for demolition
Government Policy Comparisons
- Singapore: Sold Neptune Orient Lines to CMA-CGM for $2.4B USD before crisis
- Taiwan: Bailed out Evergreen and Yang Ming Q4 2016
- Korean government stood firm on no-bailout decision
